Sport Business Management (with Foundation Year) Bachelor of Arts (with Honours) - BA (Hons)

The sports sector’s continued growth has created opportunities to become a business professional in an expanding, borderless industry. Offering a wide perspective of the sports sector, this business-focused course explores areas such as economic impact, investment in facilities, community programmes, sport event management, sport marketing and sport management. You learn the academic theory related to sport and leisure, and apply your knowledge to industry-related scenarios and real-world simulations, with opportunities for placements including with our official Education Partners.

Your Foundation Year

Whether you’re returning to learning and require additional help and support to up-skill, or if you didn’t quite meet the grades to pursue an undergraduate course, taking a Foundation Year can provide a fantastic entry route to a degree-level qualification. The Foundation Year supports you to build up your academic writing skills and numeracy while exploring a range of subject-specific content so you are fully prepared for the core three-year course. You will need to successfully complete the Foundation Year to progress on to the first year of your degree.

Course accreditation/industry endorsement\
We increase the employability of our graduates by being a Higher Education Partner of the Chartered Institute for the Management of Sport and Physical Activity (CIMSPA).

Facilities and specialist equipment\
External sports pitches\
Sports arena\
Purpose-built strength and conditioning facility\
Free gym and Olympic weight room\
Multi-use games areas\
Sports therapy and rehabilitation MSK centre with a sports injury clinic, open to staff, students and external athletes/clients\
Sports massage rooms

Career-powered links\
We are official partners of Luton Town FC and Bedford Blues RFC as well as other sporting organisations in the region such as Bedford Tigers RLFC, MK Dons, Cricket East and Be Active, giving you opportunities to build your employability through work placements. Our official partners also offer behind-the-scenes involvement and observation; guest speaker and masterclasses; and field trips to matches and training sessions.

Your student experience\
Learn from top-class professionals within the field as well as experts from professional sports organisations.\
Relate sport and leisure theory to industry-related scenarios and real-world simulations, with course assessments based around real-world industry issues.\
Take part in behind-the-scenes tours and match-day experiences to various sport clubs such as Luton Town FC and Bedford Blues RFC as well as other local sports organisations and clubs.\
Extend your learning through field trips and guest speakers. Recent guest speakers include James Cox, founder of Working in Football, and Scott Hazard, co-founder of In-Play Sports.

Our Bedford campus is a small, thriving academic community where academic staff get to know you well.

Benefit from the support of your own personal academic tutor who will guide you throughout your student journey.