Management with Digital Innovation and Analytics Bachelor of Science (with Honours) - BSc (Hons)

Our School of Business and Management has a fresh and intellectually challenging approach to management research and education. Studying Management with Digital Innovation at Royal Holloway means that you will learn from internationally renowned experts who will share their research and experience so that you gain knowledge and skills required to use and manage digital technologies in fostering innovation and developing business opportunities in a global and changing environment. Your specialist knowledge in digital innovation, combined with interpersonal and transferable skills, will lead to excellent career prospects in management as these skills are in high demand in corporations, both in the UK and around the world.

You will build on your skills and abilities in all the key areas of management, and you will develop both critical and applied understanding of how to integrate digital technologies such as business analytics, social media, and business process applications to innovate a business strategy and operations.

Our balanced approach to research and teaching guarantees high quality teaching from subject leaders, cutting edge materials and intellectually challenging debates. You will receive individual attention and flexibility to acquire, if desired, expertise within a specialist field.

This course will allow you to develop a creative approach to problem solving that produces effective management results along with how to provide direction, assess progress, and adapt your approach to to the changing digital environment.


• Excellent career prospects in management, by specialising in information systems and studying real life case studies with input from business stakeholders.



• Innovative and effective Management School; 82% student satisfaction (National Student Survey 2017) and Marketing ranked 10th (Complete University Guide 2019).



• Inspiring international community; 60% of our Management students come from overseas and the 8,500 students at Royal Holloway are from 130 countries.