Sport Business Management

Gain an understanding of the economic, legal, and media issues around sport. This course will prepare you for a career in sports business management.

Blend your passion for sport with business management expertise and real-world leadership skills.

As part of this course, you’ll:


• Examine key business areas, including marketing, finance, economics, enterprise, strategy and events management, and their relationship with sport



• Study digital analytics and gain key skills that support today's global businesses



• Learn about the increasing professionalisation of sport and investigate the requirements of governance



• Explore how the changing needs of the consumer have transformed sport into one of the most lucrative industries in the world



• Recognise and seize new and exciting opportunities in broadcasting, licensing and merchandising



Find out more

Industry links
We work closely with organisations such as Leeds City Council, Leeds Rhinos and the Rugby Football League. The organisations have offered full-time employment to many of our students following their work placements.

Employability prospects
Each year we host an employability fair where you’ll be able to speak directly with employers from major leading organisations from the world of sports business.

Sport volunteering opportunities
We offer a sport volunteering programme for anyone with an interest in sport. We have numerous opportunities with organisations such as West Yorkshire Sport, Kirklees Active Leisure, the Rugby Football League, Leeds City Council and Camp Leaders USA.

Study abroad
You may also have the chance to travel and study abroad through our exchange programme with partner universities in Australia, America, Canada and Europe.

International recognition
We’ve been ranked in the top 100 institutions in the world for Sports-Related Subjects in QS’s World University Rankings by Subject. QS are an international higher education benchmarking agency.

Why study the BA (Hons) Sport Business Management course at Leeds Beckett University?
- 96% of students on BA (Hons) Sport Business Management were positive about the way teaching staff explain things*


- 91.4% of graduates in work or further study 15 months after graduation* *


- Work placement opportunities - start building your professional networks and put your learning into practice


- Sport volunteering opportunities - which have previously included the Olympics, World Athletics Championships and Commonwealth Games


- Placement year option – a year of paid employment in industry which will build your skills and experience


- Annual employability fair - connect directly with employers


*National Student Survey 2026
*Percentage of respondents from this course, HESA Graduate Outcomes 23-24

Curiosity needs thinkers, makers, and dreamers. It needs you!

Leeds Beckett believes that when unlike minds come together, incredible things happen. That’s why they don’t just teach; they collaborate, challenge and inspire.

Their courses are meticulously designed, combining practical experience through work placements with a vibrant location at the heart of one of the UK’s largest student communities. Boasting a top 10 UK ranking for both course quality and student life (Unicompare 2026) and a prestigious five-star QS rating, LBU sets the standard for excellence.

The university prioritises student wellbeing and stands among just seven universities nationwide to earn the University Mental Health Charter Award - proof of their unwavering commitment to advancing mental health and wellbeing.

All of this is why 98% of Leeds Beckett students and graduates would recommend studying at the university to a friend (Unicompare, 2024 reviews).